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Click & Invest

Investec  |  Brilliant Basics

PROJECT

I worked with Investec Wealth & Investment to develop their Click & Invest online investment product.   They were looking to offer a mass-market model portfolio solution via an online platform, in the same way as Hargreaves Landsdowne and Nutmeg. 

 

Given the importance of the digital aspects of this solution, I worked directly with the Product team to define the customer journeys and investment projection, risk appetite and application screens.

PROCESS

Leading the engagement with another designer, I worked with the product team to define audience segmentation and profiling and customer lifecycle and adoption paths.  We then created screen flows and hi-fidelity prototypes to test with representative customers.

OUTCOME

The Click & Invest prototype was well-received and the product successfully launched.

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